Pathways

Be considered by architects, developers, and procurement managers for green building projects across Europe, Asia-Pacific, and the Americas. Join a community of sustainability leaders creating change.

Planitree has active relationships in markets where sustainable building is growing fastest. Your products travel further without you having to - especially with carefully verified sustainability credentials. 

Planitree services — available at exclusive Pathways member rates — give your products a polished digital storefront, localised content, and show them to qualified commercial and residential green builders.

Orders from Pathways members are delivered carbon-neutral via offset, paid entirely by Planitree — to buyers who make it a prerequisite. From any location, buyers can receive your goods at no cost to the planet.

The global green building materials market is projected to reach $1 trillion by 2032, driven by regulatory pressure, ESG mandates, and demand for low-carbon infrastructure.

Across 31 countries, 80% of consumers say they are willing to pay more for sustainably produced goods, with an average stated premium of 9.7% — holding steady despite cost-of-living pressures.

Four in five architects say sustainability represents a significant growth opportunity — yet only one in three feels they are adequately meeting their responsibility to design sustainably.

The share of construction professionals doing 60%+ green projects is projected to rise from 28% to 42% — a 14-point growth trajectory that has strengthened consistently since 2012.

Complete the free application form on this page — no credit card, takes 2 minutes. Our team reviews your submission and confirms your category and certifications within 7 days.

We may request information to understand your products, target markets, and export readiness. Then you are ready to start receiving matched project notifications and can respond to RFQs.

The volume and relevance of matches increases as our team learns more about your products and target markets. After 7 days you will be ready for export business.

Yes. Pathways membership is free. You receive educational content, project match notifications, and community access at no cost. Planitsell services — which give you a full platform presence — are optional and available at exclusive Pathways member rates.

Pathways is your free membership — it gets you into the Planitree community so you can receive project opportunities. Planitsell is the premium service layer: we build and manage your storefront, localise your product content, and provide ongoing export support. Think of Pathways as the foundation; Planitsell as the full build.

A small transaction fee applies to orders fulfilled through the Planitree platform. This covers carbon-neutral logistics, buyer verification, and platform operations. Fee details are provided during onboarding before you commit to anything.

We welcome suppliers with recognised sustainability credentials — FSC, GECA, Cradle to Cradle, EPDs, PEFC, and equivalent standards. If you're working towards certification, speak to our team. We can advise on pathways to compliance that resonate in your target markets.

No. Planitree and Planitsell handle buyer communications and product localisation. You work in your language; we ensure your products are understood in the buyer's market.